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Mission & Vision
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Part 1: Strategic Planning and Branding

Holk Master-class features animated academic models and interviews with acclaimed entrepreneurs, professors and business executives. Bring your class book to life. Watch the short film episodes before class as flip-the-class-room, in class as basis for discussion, or simply as inspiration.

Episodes in this section include:

  • Mission & Vision
  • Target Group
  • Stakeholder & Issue Management
  • Positioning
  • Reflection on the Marketing Mix
  • Fast Moving Consumer Goods
Running Time
87 mins
Nb videos
6 videos included